The Maison’s Symbols
The story of the Maison
The Maison’s Symbols
Three symbols, three stories, one identity.
Behind the Maison Priam & Lila logo lies a personal, family and cultural story. The lion, the lilac and the lantern are more than decorative motifs: each carries a part of our origins, our connections and our sensibility.
The Lion — A Legacy of Character
The lion draws on the heraldic imagery associated with Priam, the legendary king of Troy. A symbol of nobility and character, it evokes strength, courage and the passing down of values.
Yet this symbol also carries a deeply personal meaning: Priam is my son’s name, and the inspiration behind the Maison’s name. The lion is therefore a tribute to the family bond at the heart of our story, and to the desire to pass on more than a name: values, sensibility and heritage.
The Lilac — Delicacy and Femininity
The lilac echoes the name Lila and the world of flowers. With its delicate blossoms and subtle fragrance, it evokes spring, softness and renewal.
It brings a poetic and feminine dimension to the Maison. It expresses a natural elegance, attentive to detail, favouring refinement over ostentation and moving through the seasons without losing its freshness.
The Lantern — A Light Between Two Cultures
The lantern is a nod to China, and particularly to Shanghai, a city with a special place in the Maison’s story.
In Chinese culture, the lantern is associated with light, celebrations and gatherings. Here, it evokes travel, encounters and the bonds woven between cultures.
It also recalls Priam’s French-Chinese heritage. This dual heritage is not merely decorative: it is part of his story and naturally shapes the Maison’s identity, where French sensibility meets a Chinese horizon.
Three Symbols, Three Stories, One Identity
The lion, the lilac and the lantern tell more than the story of an emblem. They bring together family, delicacy and travel; the bonds that shape us and the cultures that inspire us.
Through Priam, Lila and Shanghai, Maison Priam & Lila expresses a distinctive identity, shaped by a family story and open to two cultures.
Maison Priam & Lila — A family story, between two cultures.